Sacrifices for the Cup
02-27-2007, 12:17 AM
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As reported by The Detroit News online, a recent survey by OnTech Operations, Inc. found what coffee drinkers are willing to sacrifice for a cup of brew. Their results show the following:
* 42 percent would trade in the morning paper, television, or radio for a cup of joe.
* 20 percent would swap lunch for coffee.
* 12 percent give up three hours of sleep for coffee.
* 10 percent would skip brushing their teeth for a cup.
The survey also found that:
* 67 percent of Americans identify themselves as coffee drinkers.
* Nearly 50 percent half drink at least one cup every day.
* Men drink more cups per day than women.
* People in the Northeast consume more coffee than drinkers in any other region.
* 33 percent of of coffee drinkers consider themselves social drinkers, who use coffee breaks as a time to catch up with family and friends.
* Almost 25 percent like the hot drink because it warms their hands.
* 37 percent of coffee drinkers ages 18 to 24 drink the caffeine booster to help them accomplish tasks, presumably after a late night out on the town.
* 42 percent would trade in the morning paper, television, or radio for a cup of joe.
* 20 percent would swap lunch for coffee.
* 12 percent give up three hours of sleep for coffee.
* 10 percent would skip brushing their teeth for a cup.
The survey also found that:
* 67 percent of Americans identify themselves as coffee drinkers.
* Nearly 50 percent half drink at least one cup every day.
* Men drink more cups per day than women.
* People in the Northeast consume more coffee than drinkers in any other region.
* 33 percent of of coffee drinkers consider themselves social drinkers, who use coffee breaks as a time to catch up with family and friends.
* Almost 25 percent like the hot drink because it warms their hands.
* 37 percent of coffee drinkers ages 18 to 24 drink the caffeine booster to help them accomplish tasks, presumably after a late night out on the town.
